The What Not Shop, located at 85 Lincoln Avenue in Rumford is a unique second hand shop that sells gently used clothing and small household items. Proceeds from the What Not Shop are used to support programs that provide services to adults with disabilities. The shop is large, bright and well laid out for women, men's and children's clothing. The store also sells a variety of household items from plates, dishes, small appliances, nick-knacks, DVDs, books and other items of interest. All items are gently used and have been hand selected to ensure that only good quality products are sold at very reasonable prices.